Performance outcomes discussions
The question areas in this section focus on the way in which social evaluations influence consumer purchasing decisions, facilitate more effective stakeholder engagement, contribute to organisational success or failure, and expose or mitigate business risk. Organisations and their leaders instinctively understand that social evaluations are important drivers of stakeholder confidence. How this works, which social evaluations matter most to different stakeholders, and how organisations can shape these social evaluations to achieve performance outcomes are all significant questions for organisations and their leadership teams. The area that requires particular research is how social evaluations can be linked to performance KPIs, and also how they can be measured and linked to some measure of financial performance outcome.